Raster Media's Soapbox

We are often offered equity positions in the online startups we develop. While we welcome the opportunity to have skin in the game on our projects, we often find there has been no valuation done on the business. This can make it difficult to take part in equity arrangements and can make it difficult for [...]

At Raster Media, our specialty is bringing an online startup idea to life by strategizing, designing and developing the website/system. Though it all starts with a great idea, we have learned above and beyond the idea what it takes to make a web startup successful. In his essay “Startups in 13 Sentences”, Paul Graham hits [...]

The business of search engine optimization is still a mystery to many and for the most part a huge pain to those of us who understand the business. All this stuff about relevant content, bounce rates, time on site, media mixture, blogs, timely content, new content, etc, etc, etc. It’s all quite overwhelming. I’m writing [...]

As the new year is in full swing I figured I’d take the opportunity on this post to talk about what Raster Media is all about, what we do, how we do it and why you should care. Like any new year we all hit the ground running when the date ticks over, 2010 is [...]