Raster Media's Soapbox

We are often offered equity positions in the online startups we develop. While we welcome the opportunity to have skin in the game on our projects, we often find there has been no valuation done on the business. This can make it difficult to take part in equity arrangements and can make it difficult for [...]

At Raster Media, our specialty is bringing an online startup idea to life by strategizing, designing and developing the website/system. Though it all starts with a great idea, we have learned above and beyond the idea what it takes to make a web startup successful. In his essay “Startups in 13 Sentences”, Paul Graham hits [...]

The business of search engine optimization is still a mystery to many and for the most part a huge pain to those of us who understand the business. All this stuff about relevant content, bounce rates, time on site, media mixture, blogs, timely content, new content, etc, etc, etc. It’s all quite overwhelming.
I’m writing this [...]

As the new year is in full swing I figured I’d take the opportunity on this post to talk about what Raster Media is all about, what we do, how we do it and why you should care.
Like any new year we all hit the ground running when the date ticks over, 2010 is not [...]

With the proper help & implementation your website can be extremely effective at achieving it’s goals. This article should help a lot of you understand why your site isn’t producing the results you want and what you can do to change it.
Does your website have a goal – step back from a site you see [...]

Recently I read a great article published in ClickZ online magazine comparing the weight of the world on Atlas’ shoulders to the weight of the amount of stuff you are trying to cram onto your home page.
The article was very insightful and there were several key items that were worth discussing.
In the website design biz, [...]

I recently came across an article in one of my LinkedIn groups called “Social media is Crap.” I literally fell out of my chair laughing that the author had chosen to use one of the predominant social media portals in the world to talk about how crappy social media was.
His article actually sparked quite [...]

Mobile web will overtake the desktop within 2 years

For a small business, generating leads can be tough. Throw in one of the worst economic downturns in modern history, and you’ve got a recipe for lost hair, ulcers and bad temperament. Though reducing marketing expenditures is unwise, it’s often a necessity when you simply don’t have the cash. If this sounds like your situation, [...]

We always get asked about games we’ve built so here are a couple, some are more simple than others but all require some serious animation development.
If you have an idea for an online game please don’t hesitate to contact us for a price quote on turning your game into a web version or a mobile [...]